Brand separation anxiety

Would it be okay with you if you didn’t hear from your brand for a few days? Would you be upset if she didn’t show up on Facebook, was absent from your Google+ feed, didn’t send a Tweet, wasn’t a storyline in LinkedIn, and skipped answering a question in Quora for a spell?

Could you survive it?

Could your relationship with your brand survive it?

Would you still Like her? Would you +1 her the next time she appeared in your feed? Would you Favorite the next 140 character message she flew? And would you upvote a reply to a vexing inquiry?

In today’s hyper-connected social world, could you stand to be disconnected from the one you love online, just for a day? Or two? Or three?

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