South by Southwest, a.k.a. SXSW, the international film, interactive and music conferences and festivals, kicked off its ten day run today. Unbelievably, Mother Nature decided to blow in a powerful cold front that dropped the temperature from a high of 82 yesterday to a high of 46 today. She also parked a low pressure system in New Mexico which has been pumping rain and thunderstorms into Austin since early this morning.
Nothing, however, will put a chill in the atmosphere or dampen the spirits of all who partake in the ten day extravaganza.
I will be seeking out some free interactive events this weekend and early next week. My favorite part of the show, though, is the music and it begins on Tuesday. I can’t wait.
Anyone who loves the arts owes it to himself or herself to make the trip to Austin, Texas at least once for SXSW. You’ll love the creativity, kinship, energy and the vibe that permeates every square inch of every event venue.
It will be the most memorable Spring Break of your life. Welcome to Austin Texas.
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